Retail News:Is Apple stocking its own shelves first?
March 13, 2002
Joe Wilcox, CNET News.com
Shortages of a hot new product have Macintosh dealers grumbling that Apple Computer is showing preferential treatment to company-owned retail stores--something the company promised would not happen.
Savvy shoppers are finding limited quantities of the new flat-panel iMac trickling into Apple's 28 retail stores, while Mac dealers amass huge waiting lists of customers. Some dealers claim they have received only five to 10 units since the new iMac's Jan. 7 debut, but they have waiting lists of 50 people or more. Apple stores and the company's online site have experienced backlogs too, but they've still been able to get their hands on hundreds of the popular computers. Some Apple stores even have models in stock right now.




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