Retail News:
Target held this model-less fashion show at Grand Central Terminal's Vanderbilt Hall on November 6 and 7.
Business Week ran this article about the 3D production and applications in business and fashion.
Here's another example from Diesel with real models and 'holographic' projections:
Subscribe to:
Post Comments (Atom)
Why would Diesl want to take people's eyes off their clothes? And what would the connection be between a hologram of a fish and a new skirt or pair of pants. I think the technology for the hologram is cool but as a marketer how would that support my product? The skeptical consumer in me thinks, "They must have thought the clothes were horrible. Quick! We have to come up with a diversion!"
ReplyDeleteJust my thoughts.